Who we worked with
KiwiNet
What we did together
Get scientists ready to pitch with a 2-day workshop
Key skills
Pitching, Market validation
Take scientists from all over the country who have amazing big ideas, based on years of research with mega-reams of data and ask them to condense this into a 5-minute funding pitch.
Pretty tough. But this is GetFunded, a collaboration between KiwiNet and Creative HQ aimed at helping scientists commercialise their IP
“I wanted to say to you and your team – I have been so awestruck on how you all rolled with the various challenges with ease, and It has been a joy and privilege to work with you on our GetFUNDED projects”
GetFUNDED participant
How we did it
Two days, four teams, plenty of food and a fast-paced workshop.
We started by learning about how to protect your intellectual property and understanding the high-impact problem being addressed and why the solution is unique.
Then, we helped the teams learn about their customers and their pain points and build a lean canvas that lays out their business proposition on a single page.
With a solid basis to work on, we moved on to pitching. Our participants spent the second day getting a masterclass in pitching and then developing and practising their pitch culminating in a final presentation to a panel of experts. The panellists were able to give them advice on their presentation style as well as how to sharpen their case for potential investment.
The result
Over the two days, we helped people by:
- Giving them the basics around IP
- Helping them clarify and condense their problem so the ordinary person could understand it
- Developing personas around their key audiences
- Developing a one page business plan
- Giving them a masterclass in pitching
- Rapidly crafting a pitch deck
- And giving them real pitching experience
After just two days, four teams had turned their roughly scrawled one-page ideas into a compelling pitch that had the three judges excited about the future of the projects.
The tight timeframes applied to the workshop forced teams to distil what was important and concentrate on what elements of their pitch would really move the dial. Teams better understood the steps they needed to take to be in a position to pitch for funds. And above all, they had made connections and learnt things that they could take back into their workplaces.
